DIGITAL LEADERSHIP: GOING BEYOND VIRAL

DIGITAL LEADERSHIP: GOING BEYOND VIRAL

Digital Leadership: Going Beyond Viral was a topic with wide appeal but chosen especially for members like the TGBC, Ingressive Campus Ambassadors and student attendees. The major underlying message was that successful brands often trump trending content and viral media through value-based engagement. Digital Leadership was an effective way to build upon previous GBF trainings on business development, marketing, and leadership Digital Leadership: Going Beyond Viral was a topic with wide appeal but chosen especially for members like the TGBC, Ingressive Campus Ambassadors and student attendees. The major underlying message was that successful brands often trump trending content and viral media through value-based engagement. Digital Leadership was an effective way to build upon previous GBF trainings on business development, marketing, and leadership

BRIDGING THE GAP: A DESIGN THINKING APPROACH TO SOLVING PROBLEMS

BRIDGING THE GAP: A DESIGN THINKING APPROACH TO SOLVING PROBLEMS

A design thinking approach to solving problems was the focus of the July’s edition of the Ingressive Monthly Ecosystem Hangout. The aim of the event was to “bridge the gap” between Entrepreneurs, Developers and Designers, miscommunication leads to misunderstanding which rarely leads to anything good. It is important for entrepreneurs to know how to communicate, good communication helps a developer or designer to create good and accurate products…