Many Entrepreneurs spend months and some even years developing an idea. Ingressive Capital have received thousands of application for funding in the past few months and noticed that a lot of startups applying for funds have similar problems that stops them from getting funding for their startups.
Africa is a continent with over 50 countries, and each country with its own challenges, it is a well-known fact that you cannot copy and paste business models from the rest of the world into Africa. Many global companies want to set up or expand their operations in Africa to participate in the rapid development that is happening here, but due to the diversity in culture and environments, most are finding it hard and some just setup to lose money. Over the years, experience has shown that Africa requires a special type of market entry strategy.